As an expert in the field of marketing, I have witnessed the ever-changing landscape of the industry. The advertising industry, which encompasses public relations and marketing firms, media services, and advertising agencies, is a global force that continues to evolve and adapt to new technologies and consumer behaviors. Marketing agencies, in particular, play a crucial role in helping companies reach, engage, and convert potential customers. These agencies come in all shapes and sizes, with varying specialties and services.
Some notable examples include WebFX, PwC, and Essence.